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Director of Brand and Content [REMOTE]

Ottimate

Ottimate

United States · Remote
Posted on Jan 10, 2025
Ottimate (formerly Plate IQ) helps fast growing businesses automate accounts payables on their terms. We simplify everything from invoice management to payments for both recurring and one-off expenses with a cloud-first approach that enables remote work. Ottimate’s AP Automation and VendorPay Network helps businesses pay and get paid faster.

At Ottimate, passion generates excitement for what we do and how we do it. With passion at the heart of everything we do, we nurture ideas, inspire excellence, and find creative ways to eliminate obstacles for cultivating growth. The positive attitude with which we assist one another develops open, honest, and genuine connections. Above all, we celebrate and embrace our differences. We invest in each other because we win or lose as a team.

Our values are at the center of our company and culture. At Ottimate (formerly Plate IQ), we value: Growth, Customer Focus, Innovation, Accountability, and Communication.

The Role

Enter description of role here.
Department
Marketing
Employment Type
Full Time
Location
United States (Remote)
Workplace type
Fully remote
Compensation
$140,000 - $160,000 / year

What You'll Do

This role reports to the Chief Marketing Officer.
  • Brand Stewardship: Elevate and refine Ottimate’s brand identity, ensuring consistent, compelling, and innovative visual design across all marketing materials, digital platforms, and events.
  • Narrative Development: Create and maintain a compelling brand narrative that resonates with our target audiences: customers, prospects, partners, and employees.
  • Content Creation: Write digital content to improve Ottimate’s brand awareness, perception, and preference among key buyers and influencers across online channels.
  • Web Optimization: Work with our web team to develop an incredible user experience on our website while improving SEO and performance on desktop and mobile.
  • Social Marketing: Lead paid and organic social media marketing efforts to drive community engagement among Ottimate's customers, prospects, partners, and influencers.
  • Budget Management: Manage the brand marketing budget, ensuring optimal allocation of resources to achieve strategic objectives.
  • Performance Metrics & Reporting: Establish and monitor brand and campaign KPIs to measure effectiveness and adjust strategies as needed.
  • Leadership & Team Development: Lead, mentor, and inspire a high-performing brand marketing team and agency partners, fostering a culture of creativity, collaboration, and excellence.
  • Agency Partnerships: Oversee the selection and management of creative and other supporting agencies.

What You'll Need

Qualifications
  • Senior Brand and Corporate Marketing Leader with at least 7+ years of experience in marketing, brand, creative, and communications.
  • Creative Mindset: A strong creative orientation with the ability to bring fresh, innovative ideas to the table.
  • Content Creator: Ability to create compelling content that engages today’s modern Saas buyer
  • Experience working in B2B SaaS privately-held and public companies.
  • Proven track record of scaling B2B SaaS businesses.
  • Inspiring storyteller with experience shaping brand, messaging, and content.
  • Proven experience promoting and distributing content at scale — identifying target audience touchpoints and meeting them where they are.
  • Analytical/data-driven operator obsessed with efficiency and creating measurable impact on business and revenue.
  • Strong leader who can hire and engage strong leaders and individual contributors.
  • Adaptability: The ability to thrive in a high-pressure, fast-paced environment by adjusting to changing priorities and working effectively within a collaborative team.
What We Value

At Ottimate (formerly Plate IQ), we value a growth mindset and seek high-performing, creative individuals who dig into problems and see the opportunities for success.
  • We value those who believe improvement is always possible. At Ottimate (formerly Plate IQ), everything is a work in progress – we see room for growth in all areas
  • We emphasize an environment of teaching and learning to equip employees with the tools needed to be successful in their function within the company
  • We strongly believe in the value of growing a diverse team and encourage people of all backgrounds, genders, ethnicities, abilities, and sexual orientations to apply

What You'll Receive

We care deeply about making Ottimate an incredible place to work and invest a significant amount of time and energy into creating and maintaining a company culture that provides our team with a generous level of support whilst inspiring them to do their best work.

The specific benefits/perks we offer are continually evolving, but currently include:
  • Compensation: $140K - $160K
  • Work from home in an energetic remote-first environment that supports flexible working hours and understands work-life balance.
  • Competitive salary based on skills & experience.
  • Medical, Dental, Vision and other Company-Subsidized Benefits for you and your family.
  • Employer sponsored 401(k) with company match.
  • Paid Time Off (and the encouragement to use it).
  • Annual company retreats.
  • Promote from within philosophy.
Beyond the tangible benefits though:
  • You will be part of a growing team, at a pinnacle moment of scale for the business, and experience the excitement of working in a startup where each action makes a huge difference.
  • You will have the agency to solve difficult problems creatively, the freedom to explore work that inspires you, and infrastructure to ensure you're constantly challenged and developing.
  • You will work with sharp, passionate teammates solving some of the most unique challenges and positioning our product as a premier finance automation solution.
  • Our commitment to empowering a diverse and inclusive workforce, celebrating differences, and creating a safe space for our employees to bring their whole selves to work is second to none.
  • We are transforming entire industries using innovative technology including Artificial Intelligence, Payment Tech, and Neural Networks.
  • Our leaders lead with a people-first approach; inspiring excellence, nurturing ideas, and finding creative ways to eliminate obstacles for cultivating growth.
  • We truly love what we do and who we do it with - and we think you will too!
Ottimate is an equal opportunity employer that is committed to diversity and inclusion. We do not discriminate based on race, color, national origin, religion, gender, gender expression, sexual orientation, age, veteran status, disability status, or marital status. If you are excited about the role but do not meet 100% of the qualifications listed above, we encourage you to apply. Nothing in this job posting should be construed as an offer or guarantee of employment.

#LI-Remote

About Ottimate

Ottimate is AP automation AI that provides a smarter way for AP managers, approvers, controllers and CFOs to work through the entire invoice lifecycle. With mature deep learning capabilities, Ottimate gets to know your business and AP process down to the line-item, supporting a custom approval and payment workflow.

Ottimate not only eliminates over 90% of the manual accounting process but also provides insights into invoices and spend, helping finance professionals uncover opportunities for growth. This means more strategic business decisions for CFOs and a better day-to-day for the entire team.

Don’t just Automate AP. Ottimate it.

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